Audience

Our audience demonstrates a strong commitment to the arts with 56% attending 2 or more operas per season. Meanwhile, 44% of our attendees are single ticket buyers, indicating an impressive mix of dedicated patrons and new visitors exploring opera.

  • 70% have incomes of more than $100,000
  • 68% are/were in a Senior or Executive level position
  • 80% of ticket buyers are from Miami/Fort Lauderdale Metropolitan Area
  • 59% are from the United States
  • 41% are international
  • 60% have a Master’s Degree or higher

Gender

Female 53%
Male 47%

Age

55+ 53%
25–54 26%
Under 25 21%

Audience Interests

  • Live music
  • Philanthropy
  • Luxury Travel
  • High Fashion / Jewelry
  • Cultural Arts
  • Fine Wine & Spirits
  • Culinary Arts
  • Luxury Cars
  • Golf
  • Current News

Our Reach

+60,000

Guests attend performances and events

This dynamic audience represents one of South Florida’s most culturally engaged and influential communities — leaders, philanthropists, families, and global citizens united by a passion for excellence in the arts.

+40,000

Email recipients

Experience unparalleled exposure with our Digital Program Book, promoted to a dedicated audience of opera and arts enthusiasts. Our subscribers — who have previously attended our performances, events, or expressed interest in the arts — receive invitations at the start of the season and updated digital versions for each show, offering your brand three unique touchpoints.

+51,000

Households in our database

Enhance your visibility through branded addendums in print and digital formats, plus special promotions throughout the season. We collaborate with you on an email marketing plan to further amplify your brand’s presence within our engaged community.

+76,000

Print & digital program & Gala books

Copies of the program book are distributed to all Florida Grand Opera main season performances. More than 25,000 physical copies are distributed each season, with additional digital exposure.

+41,000

Social media followers

Florida Grand Opera has a vibrant online community of over 38,600 followers across social media platforms. We will work with your brand to further enhance your messaging and partnership with FGO through social media.